Search Engine Optimization - Learn SEO Marketing Tips

Online marketing Career in SEO (search engine optimization) requires completing various web tasks in order to enhance a website visibility with top rank for visitor queries in major search engines. The primary goal of an SEO analyst job role is to attain top search rank a specific website in the long term top one position in SERP pages of Google, Yahoo and Bing search engines for online search keywords those bring website traffic.

SEO Search engine optimization is a website marketing method of attaining best search engine rank. Regular or online SEO educational courses & search engine optimization training classes can illustrate you what is seo and how to seo also how to optimize a website etc... You can get best search optimization and marketing job or even work to earn from home in other words in-house search engine optimizer analyst jobs or freelance online part time jobs.

SEO Search engine optimization specialist Job Summary

Search Engine Optimization Analyst is responsible for the development and execution of the search optimization and marketing strategy for newly designed launched websites and established sites blogs in order to meet web goals from on online. The main objective of this seo position is to develop the qualified web traffic from the search engines and other online referral sources with design and developing, implementing the best search engine optimization and online marketing strategies in order to achieve top search ranking in major web search engines against the targeted keywords.

Every day many search engine optimization companies are recruiting various search engine optimizer and online marketer positions. However note that all these positions are not having same job description irrespective of web marketing plan. Before attending the seo interview make sure about your job specifications.
  • Business leads developer
  • SEO programmer jobs
  • SEO marketing jobs (seo/sem)
  • SEO copywriter jobs
  • SEO content writer jobs
  • SEO technical writer jobs
  • Link builder
  • Search engine optimizer
  • SEO manager
  • SEO executive
  • SEO analyst
  • SEO project manager

Pay Rates for SEO in India - Find your search engine optimization company salary

SEO jobs available in search engine optimization firms located in Indian cities like Hyderabad, Delhi, Mumbai, Bangalore, Gurgao, Noida, Chennai, Kolkata, Bhuvaneswar, Bhopal and other medium towns for fresher students and experience employees. A fresher academic graduate those trained in seo courses is getting recruitment as search engine optimizer executive with salary package ranging from 60,000 Rs INR to 180,000 Rs INR per year depending up on company and job description, work location etc...

A person with at least two years of seo link building and marketing experience from any company can expect to get paid at 20,000 Rs to 30,000 RS INR per annum from in a branded high rating company.  While working employees with between three and five years of search engine optimization marketing experience can achieve up to 30,000 Rs to 50,000 RS INR. Whereas those are with more than five years of working experience can easily acquire more than 50,000 Rs INR depending up on their advanced seo marketing and project management skills.

How to search latest new SEO jobs in your city

Learn advanced method How to search online to find to Apply SEO jobs

Use Google search operators along with your query in search engine. Search operators such as intitle:, inurl:, intitle:, and intext: etc are helps you in searching the latest seo marketing jobs with high paid salaries. Type these in the search box of your search engine.

intitle:"SEO/SMO Analyst* job"
inurl:"SEO/SMO Analyst* job"
inlinks:"SEO/SMO Analyst* job"
intext:"SEO/SMO Analyst* job"

* Replace with your desired designation in order to find new jobs in online marketing. 

For example,

intitle:"SEO manager job"
inurl:"SEO manager job"
inlinks:"SEO manager job"
intext:"SEO manager job"

Learn Website Search Engine Optimization

Internet search engine optimization classes are offered by many seo training institutes in Indian major cities like Delhi, Bangalore, Mumbai, Kolkata, Lucknow, Bhopal, Chennai, Hyderabad, Noida, Gurgao and Bhuvaneswar etc... These seo courses will help you to improve search engine optimization skills and online marketing knowledge that will help you in acquiring high paid salary position like seo project manager etc...

The advantage of this search engine optimization learning is facilitate a long term marketing career in web industry with multiple career growth opportunities like joining in-house vacant position and managing regular job responsibilities in a search engine optimization agency. Website On-page optimization and Off-page optimization also Adsense optimization, technical seo etc. are the main job roles and managing webmaster account, analytics accounts, reporting  etc. regular duties as a part of your web marketing position.

Alternate career option is establishing own freelance seo company with less capital. If you want to be a own boss yourself is then freelance online marketing service is best choice to you. With the freelance hour basis, as search engine optimization consultant you can offer local search engine optimization service, small corporate website optimization, online promotion services for targeted keywords etc. at affordable search engine optimization prices to improve your market share in within your town. You can able to provide international, multi languages in addition to local online marketing services at budget prices of customers those quote cheap website search engine optimization packages to get best ethical white hat seo services.
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Interactive Content Writing Tips - Customer Educational Content Writing Ideas

Goals of Interactive content 
  • Educating the visitors and readers
  • Improving the brand awareness
  • Conversion of traffic to leads
  • Promoting for high social visibility
  • Generating the online revenue
  • Bringing the web traffic from online sources
  • Reaching the maximum targeted customers and other readers
Problems in Interactive educational content writing

Below are the few aspects considered as barriers of customer Interactive educational content writing. The barriers are,

1.     Lack of proper resources or staff
2.     Lack of required budget
3.     Lack of up to date technical skills
4.     Lack of creative writing skills
5.     Lack of data of customer needs
6.     Lack of time
7.     Lack of industry or theme knowledge
8.     Lack of patience to spend long hours

Interactive content marketing

1.   Lack of effect of content – Don't plan to prepare evergreen content with holidays, trendy and out dated information                            
2.     Unavailability of targeted audience - Avoid the ranking for broad phrases for the new websites
3.     Lack of advertisement - Focus on off-page optimization in order to generate referral traffic and leads sales
4.     Lack of update marketing activities and conversion tactics - In addition to regular lead generating activities; do research for new latest marketing and customer conversion tactics.
5.     Lack of User data analysis - User data plays a key role in planning new product launches, measuring content performance ROI, SEO ROI, content creation strategy, conversion activities planning
6.     Lack of update content marketing technologies - Depending up on budget, customers, niche etc... it require to upgrade to latest technologies in marketing the content on online (from articles posting to email marketing, digital marketing etc...)

Difference between Passive writing and Interactive writing
Difference between Passive Writing and Interactive Writing
Impact on User interest
Not generates interest in long term
Generates interest in long term 
Content life span
Works for short time
Works for longer time living content
Content quality lacks the quality
Content quality with high quality
Visitor engagement
Low engagement oriented
Good engagement oriented
Impact on online leads
Less effective in leads generation
High effective in leads generation
Ability to produce income
Generates less revenue
Generates regular revenue
Social life
Less sharable with low readability
Highly sharable with high readability
Reach of customers
Non advertisable
Highly advertisable

Interactive Content Writing Tips - Become User Communication Writer

Compel catchy titles with variation

Use the terms like following when you are curating a posting or article.
  • "top 10 ways"
  • "best way"
  • "10 tips"
  • "How to"
  • "when is"
  • "best strategy"
  • "top list"
These kinds of terms are works in attracting the visitors and readers. Most of these kinds of title are playing in key role in visitor education and solves the customer issues. These type of titles are educates the online traffic and helps in improving the industry knowledge. 

Write short to longer length
  • There is no restriction in words count per post on webpages and blog pages. So take the advantage in developing the user value content that solving his requirements, educative information that awaking his knowledge on product usage or services usage.
  • Prepare a post minimum with 300 words to 2000 words or more for each post. Create your posts with customer oriented.
  • Ensure that you having multiple forms of content such as audio, video, infographics, images, pdf, ebooks etc... in each your articles in order to provide the good user engagement.
  • For frequent postings, short posts will help you in blogging on regular basis. But focus on customer value web content in order to meet his requirements.
Be informative and motivate

Many online people are searching daily to find the fresh and educative, informative online content to improve the knowledge and to solve their problems. They will search various kinds of information in passive voice as well in active voice, interactive voice too...

Almost every industry is changing every day. New technologies, new methods, practices, and tactics are appearing every day irrespective of industry.

But most of the blogs and website pages are with tons of repeated content. This is in every industry. So search engines are introduced the algorithms updates.

Be savvy
  • Search engine algorithms are supporting in eliminating the low value based, duplicated content, and low user engaged sites from search results and index database.
  • So to stay in long term position in search results pages, write educational or informative or motivational or controversial or opinionated or thoughtful content.
  • Track the latest updates of Panda, Venice and Hummingbird etc. content algorithms. Update your writer skills with user needs and industry trend, seasonal, regular practices.
  • Pick out creative writing ideas. Find the new writing styles with creative mind blowing ideas. There are millions and billions of topics to write web and offline content.
  • Improve your writing skills from beginner or entry level writer to advanced or expert writers level or high paid online writer with regular blogging, user data analysis, search query analysis and website index analysis.
  • Your online content is represents your skills, business and grip on industry knowledge. So be an authority with in-depth niche content to improve your online reputation.
Advanced SEO Writing Tips

After certain period in blogging and online writing every blogger and technical content writers are required to advance their writing skills Advanced SEO Writing pattern in Passive Writing and Active Writing modes. 

On online many writer blogs are posting various articles on new approaches of writing to educate the visitors and readers. Customer education writing is require to learn advanced search engine optimization and content development, marketing techniques.

Write consistently
  • Write minimum 3-4 times per a week.
  • Search engines like and gives priority to frequent posting sites.
  • Focus on your targeted keywords and search ranks along with online engagement.
  • The benefit of a frequent posting is generally content crafted with fresh statistics and industry details and in-depth analysis of customer problems.
  • The evergreen content will make your blogs and websites more SEO friendly to get good web visibility.
  • If you are posting articles crafted with dynamic content' then use your keywords carefully in order to attract the visitors and reader to improve customer conversion      process with SEO on-page optimization and off-page optimization methods.
  • For dynamic information sites, content optimization with primary keywords and secondary helpful keywords are plays a key role in generating online revenue, business leads sales enquiries, customer engagement and website traffic and other benefits from web sources.
  • Whereas if you are planning the static content or evergreen articles in order to post on your site pages, you need focus more on content marketing and website promotion strategies.
Expert SEO Writing Tips
  1. Write for human readers
  2. Use eye catchy and descriptive titles
  3. Use keyword proximity carefully
  4. Write evergreen content for online customers
  5. Link to authority sites and expert people blogs
  6. Write linkable online content to get benefited with search engines
  7. Focus in achieving short term goals as well long term web goals with SEO content writing practices.
  8. Use trends, industry updates, holidays, festivals and other wishing days to reach your targeted customers.
  9. Write content or web copies in passive voice, active voice and in interactive voice depending up on your targeted visitors online requirements.  Learn here SEO Passive Writing - Active Writing Tips to become Online Communication Writer.

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Get Internet Marketing Writer Jobs with Internet Marketing Classes

Internet marketing is offering a bright career in search engine optimization, search engine marketing, social media optimization and social media marketing. You will get a professional job in marketing and writing jobs with high salaries depending up on company you attended interview.

After leaving the university or graduate colleges polytechnics, and technical colleges and other institutions along with desired educational qualification such as full time or part time courses or diploma, technical or regular degree or graduate degree classes programs, with or without any kind of marketing and content writing also online marketing job experience, everybody can get internet marketing jobs in Indian cities.

Many small medium organizations from various industries those having a website to provide services or to do business on online with their products, are offering fresher web marketing or seo marketing jobs, online content writer jobs, link builder jobs etc.

Desired criteria to get internet marketing job

Genuine interest is required before apply to any level of marketing jobs.
Prepare your bio-data, resume or curriculum vitae with your details.
To get your job after occurring situation vacancies recruitment notification, do some basic research about company on online. (Should plan before attending the interview call)

Online Sources to find about companies profile
  1. Local classified sites
  2. Local business directories
  3. Companies listing sites
  4. Google local pages
  5. Facebook
  6. Twitter
  7. LinkedIn
  8. Google Plus
  9. Job portals like Monster, Naukri, Indeed etc.
  10. and company website (including about us, career or job page) etc...
Read well about the company and find the required information like company profile, doing business, offering services, targeted customers, company communication, previous employees reviews, rating, in-house work culture, company management, company culture, working hours, previous recruitment etc. details you can find easily nowadays.

Search engines are gives you accurate online information when type relevant search queries. (Example searches the name like here). Check for at least past 2 years information especially to understand more.

Previous recruitment and desired qualifications of job role, educational details etc. can you briefing about the latest jobs in digital online marketing. Read carefully and get your job.

Take a step ahead and research about that company website and observe following things with your eyes and in your thoughts. Preparing a report with issues found and possible solution with reference links is helpful and supports your candidature during your interview. Employer can get impress with your performance and your online research skills, analysis reports.  Add following in your reports before attending the position vacancies walk-ins or interview. 

How to analyze a website and what information to report
  • How they designed website
  • Navigational menu bar links
  • Information architecture
  • Important words in content
  • Offering products and services
  • Focused keywords and audiences, visitors
  • Merits and demerits of website content
  • Existing broken links, bad quality external links
  • Previous SEO strategy and done practices for the website
This kind of your observation can make you more confident before and during the interview at any company you are attending. Explain in brief what you observed and its solution to fix those issues in a simple ways.

This can create a good picture of your eligibility and why they need to recruit among the other attendees. Make sure them you are best interview attendee for recruitment. Your analytical skills will help you in getting your job.

Prepare regular HR manager questions like Tell about self; Why do you want to join us?, What are your previous responsibilities? etc.. queries and their perfect answers before attending the marketing interviews.

Attend SEO training classes

Nowadays in several Indian cities, many institutes are offering professional training in this web marketing course with internet marketing classes to become a perfect internet marketing professional.

During or after your college education hours, you can attend the internet marketing classes in hometown or nearest cities to get required domain knowledge to acquire your marketing job.

Fundamental knowledge is required nowadays because today’s web world with huge competition in many niches. Almost every business website is designing a well-planned online marketing strategy and focusing on SEO components such as on-page optimization and off-page optimization also technical seo optimization.

Fresher graduates those hold academic degrees are can’t understand the basic of internet marketing. To understand what is internet marketing, How to plan a online marketing strategy, how develop an effective marketing plan to beat online competitors etc...

Internet marketing is requires full enthusiastic and certified experts skills with go and get or plan and achieve curriculum.

The training institutes will be provide regular classroom as well online training with full of industry knowledge and awareness on web marketing competitors in order to improve the entry level candidates those interested in marketing jobs.

With this online business marketing industry knowledge, either you can become your boss yourself with your own website or you can become a high paid internet marketing professional with the online marketing classes.

Add your blog or website in your resume or bio-data and get ready to tell what you done like keywords research, writing content, on-page and off page optimization, social media promotion activities etc...

Explain about your blogging and how you defensed from search engine algorithms penalties. How you are tracking the latest algorithms updates and industry trends, your plan in achieving SEO or SEM Return on Investment (ROI).

Make sure that you can take few minutes (plan 3 to 4 minutes) to illustrate your skills at the time of HR interview or technical interview. Let them show marketing professional in you. Speak few terms like marketing, focused customers, marketing plan, business leads generation, latest industry updates, Google algorithm impact, spam, sales enquiries generation etc... during the time of your discussion with interviewer.

Make your Profile informative

Maintain your social profile pages with informative details of your career, blogging, internship experience, technical knowledge etc... till date. Note that your social profile can represent yourself and can tell how much you matching the requirements with your skills.

Upload a professional looking photo on your profile page and associate with relevant industry groups, circles and networks. This can help you in finding a best matching job for your skills. Increase the network of internet marketing manages, practitioners, consultants on your profile page to get followed up by online visitors and readers, audience from various regions.

Make your Blog or Site with professional look with simple website design, good information architecture, content, Blog comment section etc... Here below are few important online sources to find about your writing skills, technical skills, educational, and professional skills. So add information about your qualifications, playing job descriptions and experience details etc...

How HR Managers find about you
  • Facebook
  • Google+
  • LinkedIn
  • Twitter
  • and your Blog or Website...
Learn SEO course - Acquire website marketing skills

Success of any industry website and achieving better SEO returns on investment with little efforts, site promotion is depends up on the skills of employee and provided facilities by employer also communication between these both. Learn SEO course to get ideas on on-page optimization and off-page optimization promotional strategies. 

Generally on-page optimization will helps in getting top position in search results for visitor queries and receiving organic search engine traffic depending upon the targeted keyword phrases and keyword optimization plan. The onpage seo optimization is one of the best practice in creating online leads and sales with the perfect on-page optimization strategy. 

Your on-page optimization plan will reflects how your sites are optimized to perform to generate online business ;leads and sales enquiries from search engines. Best offpage seo optimization plan is always supports onpage seo strategy and plays a key role in generating referral traffic from various web based sources like article directories sites, press releases, business directories, local classifieds, blog commenting, niche directories,  etc...

Acquire advanced search engine optimization skills with advanced seo educational skills in online business promotion, online content development and website optimization, visitor educational content writing in order become high paid job holder.

Become SEO technical Content Writer

If you not interested in internet marketing and digital marketing jobs, then you have a bright career with Content writing, Copywriting, Article writing, Freelance writing, Online writing Technical writing jobs. The key role of these writers are includes of writing web content and offline content in sense of SEO and targeting keywords.

Technical writing is deals with writing of technical content and development of user based online and offline documents. Technical writing job roles involve in online writing with focused technical based topics or themes with targeted keywords and creating effective sentences within simple formats for clients to reach their end goals. 

SEO content is always useful in online writing as well in technical writing. Improve your skills in SEO search engine optimization, search engine marketing, social media optimization and marketing, digital marketing, SEO copywriting or technical writing to attain web visitors, business customers and audiences along with online revenue leads, sales generation etc. with less efforts to get best SEO ROI return on Investment.

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Customer Education Content Writing

This website seo guide blog article is about basic to advanced content writing tips to develop best copywriting and customer educational content development in terms of the SEO optimization and marketing. 

Search Engine Optimization algorithms from last few years are facilitating a wide scope to online writers and visitor education content developers with unlimited and unrestricted growth.

This website seo guide article is to provide the best writing tips and how to write user generated content, beginners writing tips to make money online, role of the Search Engine Optimization in the writing and seo copywriting methods to create visitor education content writing to reach the website or blog goals with online content.

How to target online user

Every beginner writer make a mistake is lack of much knowledge about targeted online readers and audiences.

Online purchase behaviour and visitor search behaviors are playing key role in availability of targeted customers on the web.

Grabbing the web visitor search intent is one of main successful factor of online writing skills.

After analyzing the user needs and how they searching online and meeting their requirement, you can get a content writing plan to grab the customers’ attention.
If your focused readers are searching for entertainment content, then you have to target the preparation of visitor entertainment web content in order to engage them.

If they are searching the web sources for educative content, then you have to create an education content in order to improve the awareness of existing knowledge on your business products or services or problem solving information etc...

Even you can use your online trend searches to target your customer base. If you are promoting sports material or products, then focus on latest soccer world cup in order to make creative content. 

For example, if you are targeting entertainment people, then prepare a web copies on how to play soccer game, play online soccer game with real time virtual effects, 101 best goals in soccer world cup, best ever final match, Food habits of top players, Funny things in the soccer game etc...

For educating these customer base on this year soccer world cup game, then you can prepare your web content with 101 facts behind the soccer cup winners, learn how to score more in soccer, best soccer game strategy, How Pile practices before every match, How Ronaldo practiced before every his match, Role of sport psychology to win soccer world cup, who wins in 2014, Brazil soccer world cup. etc...

Visitors or customers mood and mind set is always changeable with various factors like holidays, trends, group psychology, seasons, user reviews and customer ratings, budget etc...

Google trends, seo forums etc. are always helpful in tracking the latest search engine optimization, internet marketing trends and visitor intention in order to analyze the user requirements.

After getting idea on visitor search intention, you need to find out the most relevant key phases as primary keywords and secondary helpful keywords in order to develop the unique relevant copies.

Identify business making revenue generating keywords

Keywords are main pillars of your online business. These words can generate business on regular basis. These can generate revenue in terms of money or online income on daily basis.

Finding the theme relevant keywords is one of the responsibilities of seo analyst job in internet marketing domain. Websites are acts as tools or platform for online business.

Targeted keyword rich online content is your investment over the internet sources. Try to use long tail keywords (3 to 4 words lengthy) instead of using one word or two words.

If you are planning to get natural search rank for "engineering"; then it is very difficult to achieve search rank as having high competition. It is not wise. If add supporting and main keyword phrases in order to make most relevancy to visitor search like what type in search box to find out best college or training institute for robotic engineering.

For instance, "Best robotic engineering college" or "robotic engineering project training in California" or "Best robotic engineering colleges in California" or "robotic engineering classes in California" etc.

The recent Google content algorithm Hummingbird enabled the display of concept search results in SERP pages. So long tail keywords easily attain good search position and long term natural search engine ranking.

From the above example, you can identify that every keyword need to have some criteria to get picked up to optimize the web content. Important criterions are having good search volume, relevancy to product or services or business, or theme and low to medium competition depending up on targeted audiences and visitors or customers.

Here how visitors or customers are typing in the search box is also an important factor. For example, many people will type "web hosting packages" instead of "web hosting" or "top web hosting prices". Some are add any branded service provider name (like Go Daddy, Google, Host gator, Blue host etc...) along with entered queries either in prefix or suffix position.

Besides inclusion of brand name, addition of local city name or street name also very very useful in local search engine optimization to earn good number of business make web traffic from local areas and regions. Transactional keywords are used to business or revenue generation. Informative keyword phrases are used to generate regular web traffic from both search engines and referral sites.

After finalizing the most relevant key phrases, it is the stage of development of customer useful content with these targeted phrases. Remember always in your mind, Your visitors are human beings and able to read and analyze.

Search engines will provide your content to visitors and to your customers. So your online content should be both customer-centric and search engine friendly oriented.
nowadays all search engines are penalizing the duplicate content hosting websites in order to provide quality search results and good user experience on the web.

How to write evergreen search content - online content writing tips

Your online content is your's investment in order to achieve website goals like revenue generation, business leads sales and deals enquiries etc. 

Write in simple and readable language instead of with complicated terms. Try to add various types content forms such as text, images, videos, infograpgics, audio etc... to attract the all kinds of web visitors and audiences.

Expressing with emotional appeal is one of the copywriter skills to grab the web readers and customers. Try to add the personal touch in developing content. Use the terms like "you" or "we" or and "us" and relevant call to action terms depending upon your business or theme.

This will help you to get yours focused customers more and more from online. Try to build a communication bridge or relationship with your target reader along with your web content writing skills.

Search engines are giving high priority to visitor educational content in ranking and promoting in SERP results for visitor search queries. Surveys, polls, question and answers, FAQs, problem solving and product or service information etc...are evergreen content on online and brings the new visitors and organic search traffic from various online sources. 

In all niches, there will be evergreen information and data is available. You have to find out the relevant ever young web content instead of dying aged content in your copies. For example, About us page. Most of the about us or me page content is evergreen. Most of the cases it will not change (in few cases partial update or modification appears).  

Write in short sentences with 3 to 4 lines for each paragraph. There is no limitation in having paragraph per web page.
Stick to your main theme with catchy titles and headings. Compelling a summary or description is helpful in attracting web traffic.
Don't add complexive technical words. Try to simplify the content in order to improve readability from normal to high.
Usage of bullets and bold, italic font style are also very very useful. There is no restriction in usage of words limit in web page content. Usage of synonyms in web copies is current writing style after content algorithms like Panda, Venice and Hummingbird.
How much valuable information you providing is important to search engines instead of debating on "short length or long length content which one is best to ranking".
Write or add criticism in your regular content. Make your points clear and tell how much that impact on budget, efforts, hiring, purchasing etc...; Search engines are checks the web content for new words and phrases or links.
Add hints or links to most relevant your inner pages. You can include link to external sites having high authority.
This will helpful in improving visitor education content writing in order to literate the web readers and audiences' knowledge.

Visitor education content writing always helpful in business generation, online revenue making, reaching the web goals etc...as search engines are giving very high priority in SERP ranking naturally with for evergreen content writing style.
Search engines are facilitating the scope to improve writing skills in order to become high paying online writer in your industry. Just grab the opportunity.
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